# 📊 Volume Pricing

Encourage bigger purchases and reward loyal customers with flexible, **volume-based pricing**. The Volume Pricing module empowers your business to set **automatic discount tiers** that adapt to the size of each order — whether based on **quantity purchased** or **total cart value**.

### What It Does

* **Quantity-based tiers** — discount kicks in when a customer buys 10, 20, 50+ units
* **Value-based tiers** — discount applies when cart reaches $200, $500, $1,000+
* **Automatic application** — no manual steps required from the customer
* **Flexible scope** — apply to all products, specific collections, or individual SKUs
* **Customer targeting** — restrict rules to specific customer tags or emails

**Example:**

> Buy 10 products → 10% off\
> Buy 20 products → 20% off

These pricing tiers are applied automatically at checkout, helping you **increase average order value (AOV)** and **strengthen B2B relationships** by offering better deals to customers who buy more.

With full flexibility, you can define different discount levels per product, collection, or customer segment — making it perfect for both **wholesale stores** and **bulk-order retail businesses.**

### Combining with Other Pricing Modules

Volume Pricing is designed to stack on top of other pricing rules:

| Order | Module                  | Role                                                     |
| ----- | ----------------------- | -------------------------------------------------------- |
| 1st   | Price List per Customer | Sets the base wholesale price (if configured)            |
| 2nd   | Custom Pricing          | Sets the base price if no Price List applies             |
| 3rd   | Volume Pricing          | Applied on top of the Price List / Custom Pricing result |

Volume Pricing tiers are calculated against the already-adjusted wholesale price — not the original retail price. A customer who gets 20% off via Custom Pricing and then qualifies for a 10% volume tier pays the 10% on the custom price, not on the full retail price.

<figure><img src="/files/Q8ppLqKfoxe5SankHn4X" alt=""><figcaption></figcaption></figure>

{% content-ref url="/pages/KYka8TFxMf1N95K8f3Ta" %}
[📦 Set Tiered Pricing by Purchase Volume](/b2b-wholesale-solution/b2b-pricing/volume-pricing/set-tiered-pricing-by-purchase-volume.md)
{% endcontent-ref %}

{% content-ref url="/pages/Koc2EWo0uJlb9hB2n3ek" %}
[⚙️ Settings for Volume Pricing](/b2b-wholesale-solution/b2b-pricing/volume-pricing/settings-for-volume-pricing.md)
{% endcontent-ref %}

{% content-ref url="/pages/S90IWdrEStz5BPvnqOLH" %}
[🔄 Import & Export Volume Pricing Rules](/b2b-wholesale-solution/b2b-pricing/volume-pricing/import-and-export-volume-pricing-rules.md)
{% endcontent-ref %}


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