📦Set Tiered Pricing by Purchase Volume
This guide walks you through creating a Volume Pricing rule — from turning on the module to defining tiers and publishing the rule on your storefront.
Want to reward your bulk buyers and boost average order value? With our Volume Pricing feature, you can easily configure tiered discounts that automatically adjust pricing as customers add more to their cart — based on either quantity purchased or total spend.
🛠️ How to Configure Volume Pricing
Open Volume Pricing and Add a Rule
Go to B2B pricing › Volume Pricing in the app sidebar.
Make sure the module on/off switch next to the title is On. Rules only apply on your storefront while the module is on.
Click Add rule above the rule list. If you have no rules yet, click Add volume pricing rule instead.
The rule opens as one page of cards, from top to bottom: Rule, Customers, Products, Markets, Volume pricing settings, Quantity-based settings, Exclusions and schedule (optional) and Advanced (the last two are collapsed until you open them). A Make Volume Pricing live card (the Publish step) sits in the right sidebar. Use the Save bar at the top to save the rule.
Rule
Name
Any text
Names the rule in the rule list. Leave it empty and the app writes a name from the customers you pick, for example "Volume pricing for tag wholesale".
Status
Enable / Disable
Only enabled rules take effect on the storefront. You can also flip the switch in the Status column of the rule list.
Customers
Choose who gets the tiers (Apply to customers).
All (logged-in and not-logged-in customers)
Applies to everyone.
Logged-in customers
Applies only to customers who are logged in.
Not-logged-in customers
Applies only to guests.
Specific customers
Search and pick individual customers.
Customer tags
Enter tags such as wholesale, vip or reseller.
Company locations
Pick Shopify B2B company locations (branches). Selecting a whole company covers its current locations only; locations added later are not covered automatically.
Company Location rules only reach buyers who have B2B access. If your store uses legacy (classic) customer accounts, a company contact only gets Company Location pricing after you send them B2B access: in Shopify admin, open Customers → the customer's profile → click Send B2B access email. Customers who have not been sent this email are not matched by Company Location targeting.
Products
Choose which products the tiers count and apply to (Apply to products).
All products
Every product.
Specific products
Pick individual products.
Specific variants
Pick individual variants.
Product collections
Pick collections.
Product tags
Enter product tags.
Products must be published to the Online Store sales channel.
Markets
Keep All markets, or choose Specific markets to limit the rule to selected Shopify markets or currencies.
Volume pricing settings and Quantity-based settings
The tiers are set in two cards.
Volume pricing settings
Volume pricing type
Quantity-based pricing / Value-based pricing
Quantity-based counts the number of items. Value-based counts the amount spent.
Apply to
Entire order / All eligible products in the order / All eligible product's variants in the order
Decides what is counted toward a tier. Text under the field explains it. With Specific variants, All eligible products in the order is not offered.
Apply to works like this:
Entire order
The quantity (or value) of every cart item the rule covers is added up, and each of those items gets that tier.
All eligible products in the order
Each product is counted on its own, adding up its variants.
All eligible product's variants in the order
Each variant is counted on its own.
Use Show example / Hide example to see a worked calculation. More detail is in the Real-World Example below.
Quantity-based settings (or Value-based settings)
Table style
Full range & discounts, Full range & discounted prices, From & discounts, From & discounted prices 1, From & discounted prices 2, From & discounts with discounted prices 1, From & discounts with discounted prices 2, Legacy 1, Legacy 2, From & discounted prices and total
The layout of the table customers see. From & discounted prices and total is not available with value-based pricing.
Quantity from / Quantity to
Whole numbers
The range of each tier. Leave Quantity to empty for no upper limit (Infinity). Value-based pricing uses Amount from and Amount to instead.
Discount type
Fixed price, Fixed-amount decrease, Percentage decrease (%)
How the price changes at this tier.
Discount value
Number of 0 or more
The price, amount or percentage. A percentage can't go above 100.
Click Add range to add another tier (for example 5–20 units = 10% off; 21–50 units = 20% off). The ranges must not overlap.
Fixed price
Sets a specific price per item at this tier For example, you have 2 products priced at $10 and $12 in the rule. If you choose Fixed price and the Discount value is $8, both products will be $8 when the quantity/amount meets the criteria.
Fixed-amount decrease
Subtracts a fixed dollar amount from the price For example: Discount value is $2, then your products will be discounted from $10 to $8.
Percentage decrease (%)
Reduces price by a percentage For example: Discount value is 20%, then your products will be discounted from $5 to $4.
Exclusions and schedule (optional)
This card is collapsed by default (click Show). It opens by itself if the rule already has exclusions.
Exclude customers
None, Specific customers, Customer tags, Company locations
Customers who should not receive this pricing, even if they match the conditions above.
Exclude products
None, Specific products, Specific variants, Product collections, Product tags
Products to leave out of this rule, for example limited editions, services or gift cards.
Schedule
Start date, Start time, Set end date → End date, End time
Runs the pricing for a limited time. Time is based on your browser's time zone. The start date must be before the end date.
Advanced
Open the Advanced card to set Priority (0 = highest), a number from 0 to 99. When several rules match the same customer and product, the rule with the lowest number applies. If the numbers are equal, the oldest rule applies. This card is collapsed by default (click Show) and opens by itself when the rule's priority is above 0.
Save and Make Volume Pricing Live
Click Save in the save bar. After you create a new rule, the page reopens with the Make Volume Pricing live card at the top of the page (for an existing rule it stays in the right sidebar). It shows a Live or Not live yet badge and three checks:
Rule saved — the rule is stored and ready to apply. Save the rule first; the checks update as soon as it is saved.
Rule is enabled — the rule's Status is Enabled and it is inside its dates. It shows Rule is disabled when the status is off.
Volume Pricing module is on — if it is off, click Turn on module.
App embed is on in your theme — if it is off, click Open theme editor, turn on the B2B Solution app embed and come back; the check updates automatically. Use Check again to refresh it.
Below the checks, Volume pricing table in your theme explains how to test the table: log in as a test customer the rule applies to, then open a product in the rule. If the table doesn't appear, ask support — theme setup is free.
If the rule doesn't show on your theme, open Storefront setup in the Volume Pricing header and choose Automatic installation or Advanced installation (manual). See Settings for Volume Pricing.
⚡ Quick Create Many Rules at Once
Use Quick create (next to Add rule) to create several rules from one screen.
Click Quick create to open Quick create volume pricing rules.
Under Quantity breaks, set the quantity where each break starts (From quantity). The discount starts at each quantity and runs until the next break. You can use up to 5 breaks — click Add break or Remove break.
Choose the Adjustment type: Percentage decrease, Fixed amount decrease or Fixed price.
Fill in one row per customer group: choose Applies to (Customers with tag, Specific customers, All customers or Logged-in customers), enter the Customer tag (or pick the customers for Specific customers), and enter a value for each break. The Rule name is written for you (Auto-named) unless you type your own.
Click Add row for more groups, or Paste tags to add many rows at once (one row per line: customer tag, then one value per break).
Create the rules. The page shows progress ("Creating x of y") and then "n rules created".
📋 The Rule List
The rule list shows "Showing X of Y rules", a search/filter and sort controls, and the columns Name, Applies to, Products, Status and Actions.
Status is a switch on each row. When a rule is switched on but not running right now, a badge appears next to the switch: Scheduled (future start date) or Expired (past end date).
When the module is off, the title shows an Off badge, a Why isn't this live yet? link and the switch, plus the line "Volume Pricing is off. Your rules are saved but customers don't see them."
A banner appears above the list when the module cannot run yet: Volume Pricing is off. Your rules are saved but customers don't see them. (with Enable Volume Pricing), or App embed is off, so your rules aren't applied. The badge next to the module name shows the same state: On, Off or App embed off.
Row actions include Edit, Duplicate, Quick edit (name, priority, status and Applies to without opening the rule) and Delete. Select several rules to change their status in bulk with Edit status.
🔍 Real-World Example
Imagine you have two products — A and B — and you create discount tiers:
5 to 20 units → “10% off”
21 to 50 units → “20% off”
If someone orders 45 units total:
Order-level rule → Entire order gets 20% off
Product-level → Product A (35 units) gets 20%, Product B (10 units) gets 10%
Variant-level → Discounts applied per variant (e.g. size/color), based on individual variant quantities
🛒 What Customers See on Storefront
When shoppers meet a tier, the discounted price replaces the original automatically
Quantities may “jump” to threshold numbers when clicked (e.g. clicking a tier label adjusts quantity accordingly)
At checkout, the final tiered discount is applied
When combined with Custom Pricing / Price List, the app prioritizes the Custom Pricing / Price List rules first
You can also click on the quantity range, and the quantity automatically jumps to the number.
Here's the result on the Cart page:
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