📊Reports & Lock Analytics

Understand buyer interactions, locked session volume, geographic traffic, and rule effectiveness with B2B Lock Analytics.

Lock Analytics provides complete visibility into how your access rules perform across your storefront — showing which rules trigger most frequently, where locked visitors originate, and detailed session access logs.

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On This Page

1. Key Capabilities & Metrics

2. Date Range & Preset Filters

3. Searchable Country & Rule Filters

4. Country Distribution & Sortable Rule Table

5. Session Details & Access Logs

6. Best Practices for Analyzing Lock Performance

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Key Capabilities & Metrics

The Lock Analytics dashboard helps merchants monitor:

• Total Locked Impressions: How many times a lock screen or hide price message was rendered to buyers.

• Top Impacted Rules: Which lock rules actively gate the largest volume of storefront traffic.

• Geographic Breakdown: Which countries/markets encounter access barriers most frequently.

• Session Details: Granular audit trails recording buyer IP, location, rule triggered, and unlock status.

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Date Range & Preset Filters

The Analytics date selector features quick-select presets alongside custom date range selection:

• Presets available:

  • Today / Yesterday

  • Last 7 Days (recommended default)

  • Last 30 Days

  • Custom Range (calendar picker)

Performance Tip: Analyzing trends over Last 7 Days or Last 30 Days helps identify whether campaign traffic (e.g. UTM links) is being blocked unintentionally by broad lock rules.

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Searchable Country & Rule Filters

When managing dozens of rules or serving international stores, use the search-enhanced filters in the top toolbar:

• Searchable Country Dropdown: Type country names or ISO codes to filter analytics to specific geographic markets.

• Searchable Rule Dropdown: Filter all chart data and session logs to a single specific lock rule.

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Country Distribution & Sortable Rule Table

The geographic analytics view features a Sortable Rule Table:

• Country: Flag icon and country name.

• Triggered Rule Count: Total number of times lock rules triggered in this region.

• Unique Sessions: Number of unique shopper sessions affected.

• Sorting: Click any column header to sort in ascending or descending order to pinpoint your highest-traffic gated markets.

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Session Details & Access Logs

The Session Details section provides a real-time audit log of buyer attempts:

Data Field	Description	Meaning for Merchant
Timestamp	Exact date and time (local store timezone)	Track peak lockout hours
Target URL	Specific product, collection, or page URL	Identify high-interest locked pages
Rule Name	The specific lock rule that evaluated the visitor	Verify correct rule priority execution
Buyer Identifier	Customer email, IP address, or Guest marker	Confirm whether legitimate wholesale buyers were locked
Status	Locked / Unlocked via Passcode / Approved	Measure unlock conversion rates

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Best Practices for Analyzing Lock Performance

1. Review after launching new B2B campaigns: Check Session Details within 24 hours of launching private marketing campaigns to ensure VIP tags or URL query parameters unlock content smoothly.

2. Audit unknown guest spikes: If a specific product URL has high locked impressions with 0 unlock conversions, consider adding a clearer Call-to-Action (e.g. "Request a Wholesale Account") in Step 3 of the rule.

3. Verify geographical exclusions: Ensure international wholesale partners from authorized regions are not inadvertently hitting store-wide locks.

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Still Need Help?

If you have questions or need assistance configuring BSS B2B Lock, our dedicated support team is here to help.

• In-App Assistance: Click Need help? or use the in-app chat button within BSS B2B Lock.

• Email Support: Contact us at [e-mail] with your store URL and specific rule details.