Hide Prices

When you choose Hide prices as your target in Step 1, an extra panel called Price settings appears. This is where you control how prices are hidden and whether you also hide them from Google.

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1. Price settings – what you can control

Once Hide prices is selected in Step 1 – Lock content, you’ll typically see:

1. Scope selector

   • All products – hide prices across your entire catalog.

   • Specific collections – hide prices only for chosen collections (e.g., “Wholesale”).

   • Specific products – hide prices only for selected SKUs.

2. Hide price behavior (per storefront page) Depending on your version, the Price settings tab usually lets you control:

   • What to remove

     • Price text only, or

     • Price text and the “Add to cart” button.

   • Where to apply it

     • Product pages

     • Collection / search / featured product blocks

   • What to show instead (configured mostly in Step 2 / Step 3)

     • Custom text such as “Login to see price”

     • Optional login / signup links.

3. Optional: Google visibility

   • Checkbox or toggle for “Hide price on Google” (covered next).

In short, Hide prices + Price settings determine which products lose visible prices and what visitors see in the UI before access is granted.

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2. “Hide price on Google” – how it works

The “Hide price on Google” option is specifically about search engines, not human visitors.

When you tick Hide price on Google in the Price settings tab:

1. The app updates your theme so price information is removed or minimized in structured data (schema) and other spots Google uses for price snippets.

2. You can choose to apply this to:

   • All products

   • Only selected products/collections whose prices you want hidden from Google.

What it does and doesn’t do

• ✅ Does:

  • Make it harder for Google to show your product prices in search results or rich snippets.

  • Help protect B2B/wholesale or contract pricing from being publicly exposed via search.

• ❌ Does not:

  • Instantly erase all price info already cached in Google (you still need to wait for re-crawl).

  • Remove the page itself from Google’s index – your product/page can still appear, just without price.

  • Replace access rules for real visitors (that’s still handled by Step 2 conditions like login/tags).

You can even set up a Google-only rule whose only purpose is to hide price in Google:

• Step 1: Hide prices → Price settings → Hide price on Google

• Step 2: (Optional/empty – because you’re not changing what visitors see, only Google)

• Step 3: Save and let the app install changes into your theme.

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3. When to use “Hide prices” vs “Hide price on Google”

Use “Hide prices” (with conditions in Step 2) when…

• You want real visitors to be gated:

  • Guests shouldn’t see prices.

  • Only logged-in or tagged B2B customers can see prices.

Use “Hide price on Google” when…

• You’re okay with approved visitors seeing prices,

• But you don’t want search engines to display those prices in SERPs (e.g., wholesale, contract, or region-specific pricing).

You can also combine both:

• Hide prices from guests

• Hide price on Google for the same product set

→ Only logged-in / approved customers see prices in the store, and Google won’t show those prices publicly.

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4. Best practices

• For hybrid B2B+B2C:

  • Use Hide prices + signed-in condition to gate prices.

  • Turn on Hide price on Google for any B2B or special contract products.

• For wholesale-only pricing:

  • Apply Hide prices to all products.

  • Use customer tags (e.g. wholesale, b2b-approved) in Step 2.

  • Turn on Hide price on Google globally for extra protection.

• After enabling Hide price on Google:

  • Give Google some time to re-crawl.

  • Double-check how your pages render in testing tools and in search results over time.

This way, your storefront UX and your search visibility work together to keep B2B pricing under control.