MIDA Session Recording Replay
  • About App
    • Enable app embed
    • Session Replays
      • View Recordings
      • Delete Recordings
      • Export Recordings
    • Advanced filters
      • Customer segmentation
    • Heatmaps
      • View Heatmaps
      • Click maps
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    • Manage Visitors
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      • View Survey Analytics
    • View Analytics
    • Settings
  • FAQs
    • How much does it cost to use the app?
    • Can I get a trial for the app?
    • Can I get a discount on special cases?
    • Can I subscribe to an annual plan?
    • Can I cancel the subscription at any time?
    • Can I request a refund then?
    • Can I change my plan?
    • Can I change the number of recordings per page?
    • Can I reset visitor quota?
    • How is my session limit calculated?
    • What is a quick back?
    • Can I watch recordings of the Checkout page?
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  1. About App
  2. Advanced filters

Customer segmentation

We optimized 9 segments that our customers usually use Advanced filter for.

  1. Placed order

  • Who: Visitors who placed order

  • Event: Successful order

  1. Added item to cart

  • Who: Visitors who added items to cart

  • Event: Add to cart

  1. First-time visitors

  • Who: Visitors who visited the online store for the first time

  • Event: Visit number (equal to 1)

  1. Return visitors

  • Who: Visitors who visited the online store more than once

  • Event: Visit number (at least 2)

  1. Engaged visitors

  • Who: Visitors who visited more than 2 pages of the online store and had at least 1 minute of active duration

  • Events: Page per sessions (at least 3) and Active duration (at least 1 minute)

  • Conditions: AND - both events must be met to be included in this segment

  1. Frustrated visitors

  • Who: Visitors who had rage clicks or shaky mouse

  • Events: Rage clicks or Shaky mouse

  • Conditions: OR - any of two events are triggered to be included in this segment

  1. Abandoned cart

  • Who: Visitors who added item to cart but did not complete their purchase

  • Event: Add to card and not Successful order

  • Conditions: AND - both events must be met to be included in this segment

  1. Abandoned checkout

  • Who: Visitors who started checkout process but did not complete their purchase

  • Events: Checkout started and not Successful order

  • Conditions: AND - both events must be met to be included in this segment

  1. Organic traffic

  • Who: Visitors who arrived on store from unpaid or unpromoted search results

  • Events: Source type (Organic)

  1. Logged-in visitors

  • Who: Visitors who logged into your online store

  • Conditions: Sessions recorded customer ID and customer email. You must enable Collect customer email in Settings to track Logged-in customers.

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Last updated 6 months ago

If you have problem when using this feature, feel free to reach us at or Live Chat if you need any assistance.

support-sbc-tc@bsscommerce.com