Click maps

Click Heatmap helps you understand the critical content on the page. It also allows you to identify parts of the design user mistake for links.

MIDA uses absolute ranking across all page views. Sometimes the page impression may not show the element the user clicked.

Click Heatmaps can help you determine where your users are clicking, including the nonlinks. MIDA tracks user clicks based on touchpoints.

Different types of Click maps

There are different types of Click maps available:

• All clicks: shows all types of user clicks on a page, including dead clicks, rage clicks, first clicks, and last clicks.

• Dead clicks: shows where users clicked on a page with no effect/response.

• Rage clicks: shows where users clicked rapidly in the same small area within a brief period.

• Error clicks: shows clicks that occur immediately before JavaScript errors.

• First clicks: shows initial user clicks on a page.

• Last clicks: shows final user clicks on a page.

Top panel

The top panel helps you filter the Click maps data and actions for them.

1. URL: This autofill URL based on the page you choose from the Heatmap list page

1. Device:

You can choose what device to see heatmap, including PC, Tablet, and Mobile. The number on the right side of it is the number of pageviews of that URL on that device.

1. Heatmap type: including 4 types

• Clicks: choose the click type that you want to see its heatmap.

• Moves

• Scrolls

• Areas

1. View recordings:

View recordings help you watch all sessions that included this URL.

Heatmap panel

Touchpoints where user clicks are represented on the Heatmap. Change the click type to see different Click maps.

At the bottom of Heatmap panel, there are:

1. Clicks: the total number of clicks on a page for the applied device and click type.

2. Color scale: Colors get warmer as the popularity of a section increases. The warmer the colors, the denser the clicks.

Sidebar panel

The sidebar panel contains elements ranked by the number of clicks. Click map displays these ranks elements with the most number of clicks on the page. As you change the click maps types, the click data is updated accordingly.

Click data

As you scroll to the bottom, you see elements ranked further down the page. Select any clicked element to view the number of clicks (% of clicks). Once you select an element on the Sidebar panel, it will automatically navigate you to that element on the Heatmap panel.

View recordings

View recordings help you watch recordings where the element was clicked.

Copy element

This copies the CSS selector of an element that allows you to identify the exact element in the UI. You can use it to change the style of an element.

If you have problem when using this feature, feel free to reach us at [e-mail] or Live Chat if you need any assistance.